Stevie Ray Vaughan, Texas Flood – @HardenKurt #guitar

Kurt at Cultural Offering celebrates the might Stevie Ray’s amazing debut. I remember being blown away when I first heard this album. ““Stevie said that we waited all of our lives to make that first record,” Double Trouble bassist Tommy Shannon says. “After that, making records was work.”  

Better writing – Nicholas Bate #Writing

Seven tips towards better writing, from Nicholas Bate: “2. Re-read some of your favourite writers. Step back from the content and notice the form.” Read the full list, here.   Photo by Mike Tinnion on Unsplash

Rosewood, CITES and vintage guitars – @Fender #Guitar

Fender is promoting its switch to pau ferro in place of rosewood for its darker, unvarnished fretboards. The tonewood has been around for a while, sometimes overtly (my Traveler Speedster guitar had a pau ferro fretboard) and sometimes less obviously. However, citing the tighter CITES regulations, Fender will be now using it for all its […]

The power of A/B testing – @HBR

The power of properly constructed online experiments is explored in September-October’s Harvard Business Review. Microsoft’s Ron Kovani and Harvard’s Stefan Thomke include some powerful examples of results achieved as well as cautionary tales on the dangers of poorly constructed tests and misinterpreted results. Highlights include: How a subtle change to online text colours (against the […]

Tell a story: 3 tips for original social media content – @Adweek #contentmarketing

Larry Alton at AdWeek has three tips for creating compelling social media content. Tell a story Go visual Continuously gather ideas. “The nature of social media puts a lot of pressure on businesses to constantly create content. More, more, more is the mantra. … It’s time to be honest with yourself and consider the quality […]

10 cottage retreats – #Writing @themindcircle

The Mind Circle has 10 peaceful cottages, perhaps places to retreat and write…  

Rejoice! Content Marketing bottoms out in the Trough of Disillusionment – @Gartner_inc #ContentMarketing

In July’s update of the Gartner Hype Cycle for Digital Marketing & Advertising, Content Marketing has reached the very bottom of the Trough of Disillusionment. That’s great news for both marketers and their clients. At last, exaggerated expectations have been washed out and the impressive reality remains. It also means that many of the wannabes […]

As Tears Go By #Writing

Steve Layman has a great excerpt from Keith Richards’ Life: “We had two lines and an interesting chord sequence, and then something else took over somewhere in this process.  I don’t want to say mystical, but you can’t put your finger on it.  Once you’ve got that idea, the rest will come.  It’s like you’ve […]

Visions of Earth – @NatGeo

A breath-taking collection of images from National Geographic. My favourites include the raccoon ambush, the butterflies, the polar bear, frosty trees and red fox. How many favourites am I allowed? Images: National Geographic This post also appeared on SovereignProfessional.com.

Surely not! “Maybe the guitar is over” – MusicRadar.com #guitar

MusicRadar / Total Guitar headlines its article with a quote from Eric Clapton: “Maybe the guitar is over”. However, beneath the slightly unfair quote, it reports: “The WP article quotes data gathered by Music Trades magazine that indicates a 19% (approx.) fall in revenue at Fender, from $675 million to $545 million, with Gibson down by a […]

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