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Ideas – Crafting Clear Strategy

Burning Pine works with ideas, crafting clear strategy out of concepts and intents. 

We work closely with you and your team, supplementing your internal expertise and sparking inspiration.

Our services range from providing strategy consulting or running strategy and messaging workshops through to fully-dedicated, extended projects to supplement your internal resources in developing and rolling out new business strategies. 

Example – Building and Deploying Competitive Strategy

In the face of a rapidly evolving environment, a global software company was seeking to update aspects of its competitive strategy.  Analysing internal operational metrics, market data and the opinions and perspectives of internal stakeholders, Burning Pine summarised findings and proposed several alternative strategies to address emerging threats while optimising internal resources.

Agreeing the way forward, Burning Pine worked with the field and HQ teams to write a marketing plan, field play-book and other materials to roll out the new strategy.

 

 

Example – Developing New Operational Muscle

A global telecoms company was creating a new team to sell new products into a new market segment.  Faced with driving so much change, the company’s Director of B2B Marketing appointed Burning Pine to establish internal operational processes and to create a B2B Marketing Academy ensuring that the world-wide team were equipped with the skills necessary to accomplish their new mission.