How Social is B2B?–NowSourcing.com

Great infographic for nowsourcing.com showing how social media is a real force in B2B marketing today. NowSourcing are internet marketing specialists (and a great source of fascinating infographics).  Thanks to Matthew Stibbe on the HP Business Answers blog for flagging this. Technorati Tags: Nowsourcing.com,HP Business Answers,Matthew Stibbe,Social Media,Infographics

How Social is B2B?–NowSourcing.com

Great infographic for nowsourcing.com showing how social media is a real force in B2B marketing today. NowSourcing are internet marketing specialists (and a great source of fascinating infographics).  Thanks to Matthew Stibbe on the HP Business Answers blog for flagging this. Technorati Tags: Nowsourcing.com,HP Business Answers,Matthew Stibbe,Social Media,Infographics

Marketing Capability 2010 – 2020

A couple of weeks ago, I was the guest of Gordon Donkin and Andrew Knight at an introductory discussion session for a research paper which the Chartered Institute of Marketing is developing in association with accenture.  Titled, as above, “Marketing Capability 2010 – 2020”, the paper looks at the position of the marketing profession today, […]

The Process Fable

Once upon a time, an organisation which was based outside of the capital, opened a Shiny New Office in the heart of the capital city.  It was a period of change and within the Shiny New Office was based a new part of the organisation with a remit to develop a new stream of business.    […]

“Easily Turn-Off-and-On-Able”

Sage words from Frank the Tortoise in the first of the classic Creature Comfort ads in the YouTube link here (but the others are worth enjoying too)…   It’s a slogan which should be adopted by the interim management industry.  It perfectly encapsulates why interim management is becoming ever more popular both with employers and […]

Prospects for Out-Sourcing to Central and Eastern Europe?

  I have been interested for some time in the opportunity which Central & Eastern Europe has to establish itself as a centre for outsourcing. Over the past year or so there has been increasing comment on the problems facing India’s IT and outsourcing industries.  Mostly, these have centred on two inter-related factors compounded by […]

Business Strategy from the Underpants Gnomes

  I’m indebted to the Register’s article on SUN’s acquisition of mySQL for reminding me of this gem…   Sadly, this kind of thinking is all too common.  Anyway, I love South Park so this is worth sharing.   Technorati Tags: South Park, Business strategy, Sun, mySQL

Creativity, The Life Path and the "Sex & Cash Theory"

By a mightily circuitous route, via the Blue Monster and the Blue Monster’s champion … …I’ve just discovered the Blue Monster’s progenitor, Hugh MacLeod.  Gapingvoid.com is a blog of off-the-wall cartoons – as drawn on the back of business cards – combined with insightful thoughts and bloggingness.  I loved his most read piece, "How to […]

Creativity, The Life Path and the “Sex & Cash Theory”

By a mightily circuitous route, via the Blue Monster and the Blue Monster’s champion … …I’ve just discovered the Blue Monster’s progenitor, Hugh MacLeod.  Gapingvoid.com is a blog of off-the-wall cartoons – as drawn on the back of business cards – combined with insightful thoughts and bloggingness.  I loved his most read piece, "How to […]

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