Tell a story: 3 tips for original social media content – @Adweek #contentmarketing

Larry Alton at AdWeek has three tips for creating compelling social media content.

• Tell a story
• Go visual
• Continuously gather ideas.

“The nature of social media puts a lot of pressure on businesses to constantly create content. More, more, more is the mantra.

…

It’s time to be honest with yourself and consider the quality and originality of the content you’re creating.”

Read the full piece, here.

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