If you write, you must read both widely and deeply. Here’s an important post from Execupundit’s Michael Wade: If you read when time is available, then you have placed little emphasis on reading because time is rarely available. Add to that the idea that reading is goofing off or strictly a form of leisure and […]
New on my reading pile is Roger Dooley’s new book Friction, complete with a sandpapery dust jacket. I can’t wait to get my teeth into it. I also found this in my Twitter feed… And, of course, you can find Roger, here, on Neurosciencemarketing.com.
If, like me, you never caught up with Stephenson’s 1992 sci-fi classic, here’s a review from the Life of Chaz blog to inspire it onto your Must-Read shelf.
Over on the Neuromarketing blog, Roger Dooley has complied the Ultimate Neuromarketing Reading List. I’ve read a few of these, but found many more to add to my own Must Read list. Worth a scan for all marketers. Photo by Nicole Honeywill on Unsplash
Michael Wade, at Execupundit, reminds me I have this – The Hollow Crown – on DVD … and have only watched Ben Whishaw’s excellently foppish Richard II. Three more to go. And then, of course, there’s the second series. I need to block out some time and get my Shakespeare head on. You can, of […]
This is interesting. Jordan Peterson on perceptions of reality: Scientific truths were made explicit a mere five hundred years ago, with the works of Francis Bacon, René Descartes and Isaac Newton. In whatever manner our forebears viewed the world prior to that, it was not through a scientific lens (any more than they could view […]
Researchers find that the relationships between characters in Homer’s Odyssey are more realistic than generally found in fiction, suggesting the epic is founded – at least in part – on historical events. Fascinating science reported on TheConversation.com, here, and coming to me via The Times, here: In fiction – the Marvel universe or Lord of […]
More than just a digital copy of the printed page. Author Jody Sabral has a fascinating piece on the world of digital publishing (on BBC.co.uk). I was particularly struck by two aspects. Firstly, how the absence of a physical product is driving fresh approaches to marketing – no longer a lonely book-signing in the darkest […]
I’m a huge fan of Steven Pinker’s 2014 book, The Sense of Style. It’s essential reading if you’re a writer as it makes sense of all those nonsensical “rules” you encounter in style guides. As a taster, check out this video which I guess dates from the book’s launch. I’ve only just found […]
A writer is a person for whom writing is more difficult than it is for other people. Thomas Mann A great quote, courtesy of Michael Wade at Execupundit. Mann was a German writer famous for Death in Venice (remember the strangely haunting Dirk Bogarde film?) and The Magic Mountain. The latter made me aware of […]