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Writing
Numbers for wordsmiths – #writing
Attribution Angst – BadLanguage.net
Goldilocks Headlines @outbrain
Negative headlines are 30 per cent better – @outbrain
#Infographics – Hackneyed or what?
#Infographics – Hackneyed or what?
You’re just not my type
You’re just not my type
Top Ten Lies of Copywriters – Bad Language
Be careful what you say
Words and the Power to Persuade
Should you write a book? John Butman @JohnButman
Propaganda is Marketing
Brainfluence – Roger Dooley
For my select group of super-smart and discerning readers…
For my select group of super-smart and discerning readers…
Waterstones’ Slogans – Tom Albrighton
Waterstones’ Slogans – Tom Albrighton
Three Kinds of Bad Data
3 Questions Content Producers Must Answer – copyblogger.com
The Font of Frugality
Cogent Healthcare Systems
The Importance of Good Grammar – Steve Fox
Content Marketing and Social Psychology – copyblogger.com
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